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3 Changes You Must Make To Your Marketing Before You Reopen Your Escape Room

1st Jun 2020 Dan @ VirallyBot

To lead on from last week, today I’m going to focus specifically on changes to your marketing that MUST be made before you reopen – and there’s a total of 3 that I believe are absolute MUSTs.

As an escape room marketer, an escape room player, and as a human being who (like everyone else) has been changed by recent events – I truly believe the 3 changes to your marketing I’m going to cover will be critical to how fast your escape room can recover from being closed for so long.

I truly believe that, and I truly want to help you all I can – so please make sure you take notes and ensure you take ACTION between now and the day you can reopen, so you’re best prepared.

15 Ways To Get Ready To Reopen Your Escape Room

25th May 2020 Dan @ VirallyBot

Although it’s still uncertain, and will vary country by country, many escape rooms will be able to start reopening in the coming weeks. Again, there’s no set date but it’s really important for escape rooms to start getting ready.

This is incredibly important because it’s not going to be a case of opening back up one day, and business will be usual. That won’t happen. The world has changed, people have changed. Your escape room and your marketing needs to change and adapt too.

What I’ve done is gone over dozens, if not hundreds, of different actions (both marketing and otherwise) that escape rooms need to take, and I’ve listed the top 15 – these are those that are most critical.

5 Ways To Engage Your Audience & Transform Them Into Virtual Experience Customers

11th May 2020 Dan @ VirallyBot

Today I want to follow the theme of ways you can get more customers for your virtual experiences, and reveal to you 5 ways you can engage your audience AND transform them into virtual experience customers.

The methods I’m going to share will be useful for both your social media audiences AND your website audience: Those who visit your website!

These are the that the majority of your future new bookings will come from – and that will be the case long after the world has returned to normal, and your escape room has reopened.

3 Ways Gamification Marketing Can Get You More Virtual Experience Bookings

4th May 2020 Dan @ VirallyBot

Today I want to continue to help all of you who have started to, or are going to, offer virtual experiences as a way of creating some income during the ongoing situation.

Virtual escape room experiences are almost brand new, they’re cutting edge, they’re modern and they’re something a bit different. And what better way to get customers to book these kind of experiences than using marketing that is also cutting edge, modern and a bit different?

Gamification Marketing is the FUTURE of all escape room marketing – whether that’s virtual/online experiences, or standard in person escape rooms. It involves Marketing not your escape room or escape experiences, but a puzzle or a brain teaser.

Lights, Camera, Action – How To Make A Great Escape Room Trailer, And How To Use It To Attract New Customers

24th Feb 2020 Dan @ VirallyBot

Let’s talk about video trailers or teaser videos.
Trailer or teaser videos are fantastic at transforming interested parties into bookings. The impact of having trailers and/or teaser videos for each of your escape room is huge. By being able to showcase just a little of the experience, challenge, and fun each room offers – you’ll start to receive more bookings in no time!

How To Make Your Hard Earned Reviews Work Hard For You And Get You More Bookings!

3rd Feb 2020 Dan @ VirallyBot

The fact is, you and your team work hard each and every day to deliver amazing experiences – and the 5* ratings that you will surely receive all of the time.
But you’re probably not working anywhere near as hard when it comes to using your ratings to get more and more customers. That’s no fault of your own, it’s not always clear how to use your ratings to your advantage, nor do you have the time!
But today I want to make it as easy as possible for you to not only use your ratings to get more bookings but also how to make it as easy as possible to get many more ratings.

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