5 Additions To Your Website To Increase Your Bookings

Lets talk about your website and the bookings you get from it. The majority of bookings you receive will come from various sources which all end up on your website. But what you may not realise is the majority of people who visit your website leave without booking.

In fact, on average, 97% of your website visitors will leave without booking. And 70% of those will NEVER return to your website.

So you work hard, and invest so much time and money into marketing to get people to your website, only for 97 out of every 100 visitors to leave without booking. That’s crazy! It’s madness!

But don’t worry, because there are some simple additions you can make to your website which will help increase your bookings by 15% or more! And yes, I mean simple. You don’t need to be a coder, a website designer or a digital marketing guru to make these additions. Anybody can!

And it’s these 5 simple but effective additions that I’m going to share with you today.

3 Changes You Must Make To Your Marketing Before You Reopen Your Escape Room

To lead on from last week, today I’m going to focus specifically on changes to your marketing that MUST be made before you reopen – and there’s a total of 3 that I believe are absolute MUSTs.

As an escape room marketer, an escape room player, and as a human being who (like everyone else) has been changed by recent events – I truly believe the 3 changes to your marketing I’m going to cover will be critical to how fast your escape room can recover from being closed for so long.

I truly believe that, and I truly want to help you all I can – so please make sure you take notes and ensure you take ACTION between now and the day you can reopen, so you’re best prepared.

3 Ways To Get Your Former Customers To Book Your New Live Escape Experiences

I really want to help you to generate as much income as possible during this difficult situation and whilst your escape room doors are physically but temporarily closed. That’s why today I’m going to share 3 ways you can get your former customers to book your new live experiences.

Whilst there will be so many people who have never played any of your games before who will be perfect to market to, there is no substitute for marketing to former customers.

This is because they know you already – they’ve played one of more of your rooms historically, and they will have loved it and loved your team. So by coming along and offering them something similar but also very different, you’ll find that many former customers would love to book a live online experience right away.

So what are you waiting for? Let’s dive in…

Key 2 + 3 Of Escape Room Marketing – Targeting + Audiences

You have to market to specific audiences in the places they hang out with the messages they want to hear!

You do that, and you’ll get more bookings with less marketing spend!

To really help demonstrate how you can be that bit more cleverer with your marketing, today I’m going to dive into 3 very different escape room audiences, where you can find them, and the messages they want to hear from your marketing.

How To Make Your Hard Earned Reviews Work Hard For You And Get You More Bookings!

The fact is, you and your team work hard each and every day to deliver amazing experiences – and the 5* ratings that you will surely receive all of the time.
But you’re probably not working anywhere near as hard when it comes to using your ratings to get more and more customers. That’s no fault of your own, it’s not always clear how to use your ratings to your advantage, nor do you have the time!
But today I want to make it as easy as possible for you to not only use your ratings to get more bookings but also how to make it as easy as possible to get many more ratings.

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